Sqwod Daily
Monday, 10 August 2026 · Weekday
Your booking flow might be the unlocked back door you forgot to check.
In today's episode
- 01 Signal
Wellness Tourism Is Booming — and Bend Is Leading the Charge
US wellness retreats are surging in popularity, with Bend, Oregon emerging as a flagship destination for the new wave of health-focused travel. If you run a studio, coach clients remotely, or have ever dreamed of hosting a retreat, the market is clearly raising its hand.
- 02 Build
Integrated Wellness Acquisition Corp. Breaks Down Its Revenue
TradingView pulled apart the numbers behind OTC:WELUF's acquisition play — and for studio operators, understanding how wellness roll-ups stack their revenue lines is exactly the kind of intel that tells you who's buying, and why.
- 03 Move
5 tests to find out if your body is actually fit
A fitness coach laid out five simple self-checks covering strength, mobility, balance, and flexibility — the kind of baseline data your clients probably don't have but absolutely should before you build their program.
- 04 Signal
HFA European Congress 2026 Locks In Two Headline Acts
Ian Mullane and Alistair Brownlee are set to take the keynote stage at the 2026 HFA European Congress. Consider the speaker lineup officially not boring.
- 05 Build
AI tried to book a gym class — and exposed a real threat
A simple AI booking request revealed serious vulnerabilities in how fitness businesses handle automated access to their systems. If you're letting AI agents touch your schedule or payments, it's time to ask who's actually in control.
Do this today
Sqwod recs
- Steal: Run a 'tech liability audit' quarterly: list every app connected to your business, what data it can read or write, and whether you'd notice if it acted on its own overnight.
- Try: Set up a free uptime or webhook-monitoring alert (tools like UptimeRobot have free tiers) so you get notified the moment your booking page or payment endpoint behaves unexpectedly.
- Gear: AG1 (Athletic Greens) — our verdict + best price. · Sponsored
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