Sqwod Daily
Tuesday, 21 July 2026 · Weekday
Personalized nutrition just got a nine-figure vote of confidence — and a $9B price tag.
Connect the dots
The plate is the next platform
Marc Lore's Wonder raised $650M at a $9B valuation to scale personalized, tech-driven nutrition, while ClassPass rolled out new studio-friendly policies and CorePower changed CEOs to chase growth. The through-line: food and access are being re-engineered around the individual, and the aggregators are having to keep studios happy to keep supply.
For coaches, the Wonder signal matters most. Nutrition is the service your clients most want and least get from an app — the personalization gap is exactly where a human still wins. If you're not selling nutrition guidance, a $9B company just told you it's valuable.
In today's episode
- 01 Signal
Marc Lore's Wonder raises $650M at a $9B valuation
Personalized, tech-driven nutrition just got a nine-figure bet. The signal for coaches: the food conversation is a premium service, and the personalization gap is where you win.
- 02 Build
CorePower Yoga changes CEO, signals a growth push
New leadership at a major studio brand usually means new bets. Worth watching where CorePower places its chips — studio expansion, digital, or both.
- 03 Build
ClassPass adds new studio-friendly policies and protections
When an aggregator works to keep studios happy, it needs your supply — and that's leverage. A good moment to revisit your own economics on the platform.
- 04 Gear
Engadget's review recap: the latest Oura Ring and more
A roundup of the season's notable gadgets, Oura included. Handy context next time a client asks whether the newest ring is actually worth the upgrade.
Do this today
Sqwod recs
- Steal: Borrow Wonder's 'personalized' promise for your nutrition offer — clients don't want a generic meal plan, they want theirs. Even light personalization justifies a premium.
- Track: Watch ClassPass's studio terms if you're on the platform; when an aggregator starts protecting supply, it's a moment to renegotiate your own economics.
- Gear: Momentous — our verdict + best price. · Sponsored
Get Sqwod Daily in your inbox
Five minutes, every weekday. What moved in the industry — and what it means for you. Free.
Subscribe freeSources